![]() ![]() She and Beaux, with a few friends, dined in the most fashionable restaurant in Cannes the night after she had chosen N✥. It goes without saying, that Chanel was a marketing genius. Author, Justine Picardie, goes further: “And she (Chanel) also added another element to Beaux’s expert chemistry: an understanding the alchemy of desire.” A woman’s perfume, with the scent of a woman.” What Beaux had created was a contemporary perfume that as she described it: “a bouquet of abstract flowers”. ![]() ![]() In the end, Chanel got what she had envisioned, stating: “It was what I was waiting for. I’d been given Floris’s Sweet Peas - I thought it was lovely, country girl that I was. When I was young, the first thing I’d have done if I had any money was buy some perfume. If I leave a jacket behind somewhere, they know it’s mine. In a way, she was bottling her future along with her past memories.Īnother time, when talking with Delay about perfume, Chanel told him: “Women wear the perfumes they’re given as presents. She called it that because it was the fifth bottle and five is a pretty number.” Chanel had lost the love of her life, Boy Capel - he died in an automobile accident on December 22, 1919. He puts the story of why the name in a lovely manner: “She took refuge on the Côte d’Azur where, breathing in essences and the fields of May roses, she invented the perfume - N✥ - which was to obsess the world. Her friend and confident, Claude Delay, recounted Coco’s choosing the N✥, from a discussion he had with her towards the end of her life. Window pane in the Cistercian abbey in Aubazine. Then there are the five-sided stars in the paved mosaics in the corridor of the abbey at Aubazine where she lived for six years as a child and Leo, her birth sign, is the fifth sign of the zodiac. Ernest asked her what it should be called? A popular, and very convincing account, in her words: “I am presenting my dress collection on the 5th of May, the fifth month of the year let’s leave the name N✥.” Boy Capel had educated her on the precepts of theosophy and she would know the significance of the number five, the fifth element - the quinta essentia of the alchemist. There are numerous legends why she decided on N✥. “La Marquise de la Flaconnerie” (1923) caricature by “Sem”.Īnne de Courcy: “Chanel, however, believed that women - by which she meant her society clients-were now more liberated and ready to embrace perfumes that were sophisticated and sensual, which would serve as a counterpoint to the almost spartan chic of her clothes.” The deeper heavier perfumes, now relegated to the demimondaines, were based on musk and civet - they were long-lasting, but overwhelming.īeaux presented her with his creations, numbered 1-5 and 20-24. ![]()
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